Graphic Designer

Iconic Candy – Holmdel, NJ (Full-Time, In Office)

Iconic Candy is one of the fastest-growing nostalgic candy companies in the country, bringing back the legendary brands people grew up loving while creating exciting new candy experiences for the next generation. From Creme Savers to Retro Sours, Bubble Jug, and Ouch! Bubble Gum, our brands generate massive social buzz and are distributed nationwide across major retailers.

We are looking for a highly skilled Graphic Designer to join our growing in-house creative team at our Holmdel, NJ headquarters. This role will work directly with our Head of Creative (Director of Marketing) and our Content Creator / Social Media Manager to produce visually compelling graphics that bring our brands to life across digital and physical platforms.

This is a full-time, in-office position for someone who thrives in a fast-paced, creative environment and wants to help build iconic consumer brands.

Role Overview

As the Graphic Designer, you will be responsible for creating bold, engaging visual assets that support marketing, social media, retail sales, and brand campaigns. Your work will help shape how millions of consumers experience our brands both online and in stores.

You will play a key role in ensuring that all creative work reflects the fun, nostalgic, and energetic personality of Iconic Candy.

Key Responsibilities

Creative Design & Brand Development

Design eye-catching graphics for social media posts, reels, and digital campaigns
Develop creative assets for advertisements, promotional campaigns, and influencer collaborations
Create engaging product visuals, lifestyle graphics, and brand storytelling elements
Help evolve and maintain the visual identity of multiple candy brands

Marketing & Sales Materials

Design sell sheets, retailer presentations, marketing decks, and trade show materials
Create graphics for Amazon listings, website content, and e-commerce platforms
Produce retail merchandising materials including displays, POS graphics, and promotional signage
Design email marketing visuals and campaign graphics

Content Collaboration

Work closely with our Content Creator to develop graphics that enhance video and social content
Collaborate with the Head of Creative on larger brand campaigns and product launches
Assist in designing graphics that support TikTok, Instagram, and viral marketing initiatives

Production & Execution

Prepare production-ready files for print, packaging, and digital platforms
Ensure all designs align with brand guidelines and marketing objectives
Manage multiple creative projects and deadlines in a fast-moving environment

Qualifications

3+ years of professional graphic design experience
Strong portfolio demonstrating branding, social media, and marketing design
Expert proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
Experience designing for social media platforms and digital marketing
Strong understanding of typography, color, and visual storytelling
Ability to work collaboratively and take creative direction
Strong attention to detail and ability to meet deadlines

Preferred Experience

Experience working with consumer brands or CPG products
Knowledge of packaging design
Experience designing for retail marketing
Familiarity with motion graphics or light animation
Understanding of social media trends and viral content

What Makes This Role Exciting

Work with iconic nostalgic candy brands
Be part of a fast-growing company with national retail distribution
Help create viral marketing content seen by millions
Collaborate with a creative, entrepreneurial team
Opportunity to influence the visual identity of major candy brands

Location

This is a full-time, in-office position in Holmdel, NJ.

Compensation

$65,000 – $95,000 per year

Compensation will depend on experience, portfolio quality, and skill level.

If you are passionate about design, branding, and creating visuals that capture attention, we’d love to hear from you.

Please include a portfolio of relevant work with your application.

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